Breaking the Stigma: Join the “At Least Five Ways” Campaign

Are you ready to make a difference in combating the stigma of homelessness? Ontario’s Ministry of Colleges and Universities, in collaboration with Dr. Carrie Anne Marshall from Western University, is launching an exciting initiative called the “At Least Five Ways” campaign. This campaign aims to engage youth and young adults across Ontario in generating ideas to reduce the stigma associated with homelessness.

What’s the Campaign About?

Funded by the Ministry of Ontario Colleges and Universities, this initiative focuses on raising awareness and fostering discussions about homelessness in Canada. Dr. Carrie Anne Marshall’s research project at Western University, called the “Peer to Community (P2C)” model, is at the heart of this campaign. The P2C model aims to help individuals integrate into their communities after experiencing homelessness.

The “At Least Five Ways” Campaign: How Does It Work?

Every May, youth and young adults aged 16-30 in Ontario are invited to submit videos of 2-5 minutes in length. These videos should propose “At Least Five Ways” to reduce the stigma of homelessness in Canadian communities. Submissions can be made by individuals or teams.

Participating in the Campaign: What You Need to Know

  • Eligibility: Youth and young adults aged 16-30 residing in Ontario are eligible to submit videos. Both individuals and teams can participate.
  • Video Content: To protect privacy, only animated videos are accepted. Videos should not contain personal information that could compromise individuals’ safety.
  • Submission Deadline: Videos must be submitted by May 31st, 2024.
  • Video Creation Tools: Several free programs are available for creating animated videos, including Canva, Adobe Express, Powtoon, Moovly, and Renderforest.

Recognition and Awards

The winning video will be featured on the P2C website and social media pages. The individual or team behind the winning video will receive a $200 award and a certificate recognizing their contribution to reducing homelessness stigma in our communities.

How to Submit Your Video

When your video is ready, use the following link to submit: Submit Your Video Here

Campaign Timeline

The submitted videos will be circulated on social media and the P2C website throughout June 2024.

Join the Movement!

Let’s work together to break the stigma of homelessness. Your creative ideas can make a real difference. Get your videos ready, submit them by May 31st, and let’s spread awareness and compassion throughout our communities!

Learn More

Visit the campaign website to learn more: At Least Five Ways Campaign

For any questions, feel free to contact at:

Let’s make change happen!